All posts tagged: Twitter

10 Content Creation Ideas to Wake Up Your Twitter Feed

Social media channels, like Twitter, are terrific avenues for a business to build its brand, but it can be a challenge to come up with new things to say every single day.

To maintain an  active profile on Twitter, it’s considered that a business should be tweeting at least 7 to 10 times a day if they want to maintain good momentum and engagement with their fans. That’s 210 to 300+ tweets a month!

How the heck are you supposed to come up with content to create that many unique tweets AND keep them interesting?  I’m here to help and have searched far and wide for ideas you can use to keep coming up with informative, interesting, or entertaining tweets for your customers and fans. These are ten of the best I discovered to date:

Rebecca Ishibashi10 Content Creation Ideas to Wake Up Your Twitter Feed
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4 Simple Content Marketing Strategies

Here are four Content Marketing Strategies you can implement NOW!

Producing great content can be time-consuming or expensive. Wouldn’t it be great if there was a way to scale your efforts so you get the maximum coverage out of every piece of content that passes by your desktop.

Fortunately, there is! You can use these four content marketing strategies to add more value for your audience and guide them to make the best purchasing choices.  

Rebecca Ishibashi4 Simple Content Marketing Strategies
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Be Smart about Social Media

Spending too much time on Social Media?

Based on the number of social media platforms out there (and it seems the number increases daily), it’s clear that social media accounts for a huge amount of all the time people spend online for both personal and business. While marketing is a necessary part of your overall success, it’s not a good idea to base your entire business marketing efforts on any social networking platform or to spend too much of your valuable time on social media. Not all social media sites will be suitable for your business type or your target audience either.

Rebecca IshibashiBe Smart about Social Media
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How Social Metrics Affect SEO

How does Social Metrics Affect SEO?

Social media has become widely accepted as a vital tool for any business to include in their marketing plan. Businesses and brands that create profiles on social media sites can interact with clients or customers and create awareness with prospective clients.

Social media marketing can help you grow your customer base which can positively affect your profits, if managed properly.

Effective social media marketing begins with a strategy and a plan to establish relationships, develop rapport with your followers, and build or manage your business reputation. Regularly monitoring of your analytical data gives insight of how successful your plan is.

Rebecca IshibashiHow Social Metrics Affect SEO
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Why Use Social Media Marketing?

Social media has become an essential part of daily life for many. For a large segment of society in a variety of age groups, staying connected on social platforms is as natural as making a phone call or emailing.

Recent studies by marketing and research companies have shown the businesses that are not using social media to reach their demographics are thought to be not really interested in those consumers who frequent widely popular social media platforms such as Facebook and Twitter. [1] And that demographic is rapidly growing in numbers. Why would you want to ignore that type of exposure?

Rebecca IshibashiWhy Use Social Media Marketing?
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Social Media Marketing 101

These days most business owners realize the importance of integrating social media into their marketing strategy.

Social media can be used to help drive more traffic to your website or blog and provide more exposure to your products and services which can ultimately result in sales and referrals.

Social media marketing can be something as simple as creating and maintaining a company blog or a video you’ve created to post on your website or blog. Some other popular social media channels you can use for your campaign (and this is not an all-inclusive list) are video sharing networks, podcasts, and RSS.

Rebecca IshibashiSocial Media Marketing 101
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Using Social Media to Promote Your Business

Why Use Social Media to Promote Your Business?

No longer do businesses depend on phone book ads and purchased advertising space in newspapers and other media. Marketers in the 21st century find benefits when promoting business online through social media networks. Not only is this form of promotion cost effective but it also reaches a larger audience than most forms of media marketing avenues.

Rebecca IshibashiUsing Social Media to Promote Your Business
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