All posts tagged: LinkedIn

4 Simple Content Marketing Strategies

Here are four Content Marketing Strategies you can implement NOW!

Producing great content can be time-consuming or expensive. Wouldn’t it be great if there was a way to scale your efforts so you get the maximum coverage out of every piece of content that passes by your desktop.

Fortunately, there is! You can use these four content marketing strategies to add more value for your audience and guide them to make the best purchasing choices.  

Rebecca Ishibashi4 Simple Content Marketing Strategies
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Create An All-Star LinkedIn Profile Using These 10 Steps

LinkedIn is a great professional social network for business owners, entrepreneurs and freelancers. The first step in making connections and engaging with your target audience is having a fully optimized LinkedIn Profile.

I have outlined a ten steps for you to use to create an effective and engaging Profile to help you promote yourself and what you do to others?

Rebecca IshibashiCreate An All-Star LinkedIn Profile Using These 10 Steps
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Be Smart about Social Media

Spending too much time on Social Media?

Based on the number of social media platforms out there (and it seems the number increases daily), it’s clear that social media accounts for a huge amount of all the time people spend online for both personal and business. While marketing is a necessary part of your overall success, it’s not a good idea to base your entire business marketing efforts on any social networking platform or to spend too much of your valuable time on social media. Not all social media sites will be suitable for your business type or your target audience either.

Rebecca IshibashiBe Smart about Social Media
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Why Use Social Media Marketing?

Social media has become an essential part of daily life for many. For a large segment of society in a variety of age groups, staying connected on social platforms is as natural as making a phone call or emailing.

Recent studies by marketing and research companies have shown the businesses that are not using social media to reach their demographics are thought to be not really interested in those consumers who frequent widely popular social media platforms such as Facebook and Twitter. [1] And that demographic is rapidly growing in numbers. Why would you want to ignore that type of exposure?

Rebecca IshibashiWhy Use Social Media Marketing?
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Social Media Marketing 101

These days most business owners realize the importance of integrating social media into their marketing strategy.

Social media can be used to help drive more traffic to your website or blog and provide more exposure to your products and services which can ultimately result in sales and referrals.

Social media marketing can be something as simple as creating and maintaining a company blog or a video you’ve created to post on your website or blog. Some other popular social media channels you can use for your campaign (and this is not an all-inclusive list) are video sharing networks, podcasts, and RSS.

Rebecca IshibashiSocial Media Marketing 101
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Using Social Media to Promote Your Business

Why Use Social Media to Promote Your Business?

No longer do businesses depend on phone book ads and purchased advertising space in newspapers and other media. Marketers in the 21st century find benefits when promoting business online through social media networks. Not only is this form of promotion cost effective but it also reaches a larger audience than most forms of media marketing avenues.

Rebecca IshibashiUsing Social Media to Promote Your Business
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