Most of us have a friend or relative who signed up and invested in a popular Multi-Level Marketing (MLM) or Direct Marketing (DM) business at some point.
And those of us who do have become very well acquainted with the marketing strategies that follow.
There are many highly dedicated MLM’s and DM’s out in the world who have transcended beyond the usual marketing strategies that are used by many in this industry. Those usual strategies include making suggestions or requests to friends, relatives, or connections to book a party, invite their friends and relatives.
Rebecca IshibashiFill the Hole in Your Multi-Level or Direct Marketing Strategy
Social media is a very powerful tool for building awareness of your brand, products, and services as well as for marketing your business online.
Social media should be included in your marketing strategy but isn’t enough, on its own, to establish and maintain your online presence. There are some fundamental reasons why having a business website is crucial for any business today.
Rebecca IshibashiYour Online Presence – Social Media Alone Isn’t Enough
The Importance of Backing up your WordPress Website/Blog
Most of us know it’s critical to regularly back up data that is on our personal computers. If you don’t know how important this is and if you are not keeping your pc data backed up; you are setting yourself up to learn a hard lesson. Think of all of the valuable information, data, and images you are at risk to lose if your hard drive crashes.
Just as backing up your data on your computer is important, backing up your WordPress website or blog to safeguard your content is essential. Yes, it’s another task to work into your busy schedule. But think about the time and energy you’ve invested in building your site or blog. I’m sure losing your content will result in some level of anxiety for you. It would for anyone.
If you haven’t already done so, you should decide (NOW) what your back up plan will be. Do it TODAY!
Rebecca IshibashiBack Up your WordPress Website or Blog
Social media has become an essential part of daily life for many. For a large segment of society in a variety of age groups, staying connected on social platforms is as natural as making a phone call or emailing.
Recent studies by marketing and research companies have shown the businesses that are not using social media to reach their demographics are thought to be not really interested in those consumers who frequent widely popular social media platforms such as Facebook and Twitter.  And that demographic is rapidly growing in numbers. Why would you want to ignore that type of exposure?
One of the challenges in effectively managing a blog is deciding which comments you can accept and which ones should be deleted. Many bloggers and website owners who are new to WordPress find this to be a difficult or somewhat confusing task. Comments that are obviously spam can be deleted after a quick review and with little hesitation. But some comments may fall into a grey area. So how should you manage your blog comments?
What you should know about SEO – search engine optimization for your articles.
It’s important to create interesting and relevant content in the articles you post on your website and blog. It’s also essential that your articles be optimized for search engines. There are several easy steps you can include in your current posting process that will help get your articles the attention they deserve.
These days most business owners realize the importance of integrating social media into their marketing strategy.
Social media can be used to help drive more traffic to your website or blog and provide more exposure to your products and services which can ultimately result in sales and referrals.
Social media marketing can be something as simple as creating and maintaining a company blog or a video you’ve created to post on your website or blog. Some other popular social media channels you can use for your campaign (and this is not an all-inclusive list) are video sharing networks, podcasts, and RSS.
Many small business owners feel they can’t afford to leave their business at home when they’re on vacation.
And those owners who can afford it may not want to leave their business operations idle while they are away.
The choice doesn’t have to be to vacation or not to vacation. You can have the best of both worlds. You can take your small business with you on vacation and still have a great time. Here are some simple tips to help you take your small business on vacation:
Rebecca IshibashiHow to Take Your Small Business on Vacation
Stop Making These 3 Mistakes with Your Social Media
My Ideal Client
MY IDEAL CLIENT is passionate about her work and how she serves others! She understands that to do her core business well – to do what she does BEST – her schedule has little room to be doing the types of activities that I can provide to eliminate OVERWHELM!
Simply put, she spends more time working ON her business than she does working IN it!